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Tracking Events Analysis

Ensure accurate campaign measurement with comprehensive tracking event validation for all VAST ad interactions.

Go beyond basic Ad previews

Create a free account to access advanced test features and save your test history

Tracking Event Examples

We identify and validate all standard VAST tracking events, including impressions, quartiles, clicks and flag any common missing or misconfigured events.
Impression Events

Track when the ad is displayed to the user

tracker.example.com/impression?campaign=123
Error Events

Monitor for ad playback issues and errors

tracker.example.com/error?code=404
Playback Events
8 events

Monitor video playback and completion

start • Video begins
firstQuartile • 25%
midpoint • 50%
thirdQuartile • 75%
complete • 100%

Why Tracking Validation Matters

Accurate Reporting

Missing or incorrect tracking pixels lead to underreported impressions and invalid campaign data.

Campaign Optimization

Detailed event tracking helps you understand viewer behavior and optimize creative performance.

Billing & Attribution

Proper tracking ensures accurate billing and helps attribute conversions to the right campaigns.

Key Features

  • Complete tracking event inventory and validation
  • Impression pixel verification and testing
  • Quartile event detection (start, 25%, 50%, 75%, complete)
  • Interactive event tracking (clicks, pause, resume, mute)
  • Third-party tracking pixel identification
  • Error and verification tracking validation
  • Duplicate tracking pixel detection
  • Real-time event firing simulation

Go beyond basic Ad previews and Turn Ad testing into real insights

Creating an account allows you to unlock additional features such as saving your test history, accessing advanced validation reports, and receiving personalized support. Enhance your ad testing experience and streamline your workflow by signing up today!

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  • Access to premium validation features
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